The GZA Group mainly executes its expansion plans through the construction of urban developments.
George Zard Abou Jaoude heads the GZA Group, which builds new residential and mixed-use developments that are engineered to cater to future generations by adapting to changing needs and lifestyles. It promotes growth by encouraging local investments. The group also has acquired businesses in different industries such as both the media and automotive industries.
Moreover, the GZA Group spanned out and established its own foundation, the GZA Foundation. The foundation’s main objectives are aimed at investing in young and forward-thinking entrepreneurs, associations, ideas and projects that would ultimately contribute to bettering the Lebanese economy and society.