At Square Peg, the focus of our work is on the development of branding and visual communications for the built environment. We design the elements in the visual layer between the architecture and the end user; elements which enhance the environment while identifying, informing, directing and, in some cases, entertaining the user.
These elements typically include:
Identity Design, Branding, Wayfinding Analysis & Design, Signing, Special Features, Signing Criteria, Marketing Communications, Amenity Design, Branded Environments, Public Art & Pageantry.